#48: From Architect to Artist: How She Built the Business of Her Dreams with Amanda Ferguson

Jan 13, 2022
 

On this episode I have one of my recent graduates, Amanda Ferguson! Amanda is the owner and artist behind When Studio which specializes in Archival Fine Art Prints. We had a very inspiring chat about why pursuing this dream of building this business was so important to her. An Architect with a thing for Art - Amanda has been drawing for as long as she can remember. "When I grow up, I want to be an Artist" she would declare as a bubbly four-year-old to whomever would listen. A few decades later, she is living her dream, creating bright, bold, happy prints and cards with an eco-edge. Born out of the pandemic, When Studio was founded on the idea of seizing the moment, making the most of each day and reviving your favourite spaces with all the happy vibes. 

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Website - LAUNCHING JANUARY 26TH

Exciting News!

If you've been thinking that this is the time for you to start your own business, or if you have a business that you've been running for a while, and you're ready to take it to the next level, then I invite you to join me in my FREE 30-day business kickstarter called the Business Idea Bootcamp. We officially kick off January 18th, and I'm going to be walking you through a whole month of trainings, focusing on eight key decisions that every business owner needs to be making in order to take their idea into from spark to launch. Join me at janditchfield.co/bootcamp!

In this episode:

[5:12] The journey from Architect to Small Business Owner

[14:44] Defining my ideal client and who I was connecting with the most

[27:28] How has the journey been as a woman?

[30:00] “So this is a launch with attitude”

[36:50] Launching – Living out that dream for my younger self
 

Links in this episode:

[41:31] Business Idea Bootcamp: A 30-Day Business Kickstarter for Female Entrepreneurs in the Making

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Join Jan every Thursday as she gives you the strategies, inspiration, and tips to help you develop the confidence to turn what matters to you into a business with purpose and live a life of meaning. Ready to put the profit behind your passion? Let’s do this!