#65: 3 Steps to Market Your Small Business to the Right Customers


Are you feeling frustrated trying to get your small business in front of the right people?

I think it is so incredibly important that more small business owners really understand the value of marketing, in connection with business acumen. So I thought today, I'd chat a little bit about those three areas you need to focus on to connect with the people who are the right customers for you.

Let's look at the three things that you need to narrow down on, and get clear about when it comes to understanding how to put together your marketing and promotion strategy.

In this episode:

[ 2:52] Know your voice and your people.

[ 10:19] Build your influence and your assets.

[ 15:06] How to attract your community

...follow that and you, my friend, are going to be unstoppable. 

Links in this episode:

STAND OUT: A Business Builder Bootcamp - 

Learn the 3-step framework to grow your business online QUICKLY. STAND OUT is the ultimate LIVE business promotion bootcamp…and it’s FREE. Join me for 7 days of trainings where you'll learn how to ramp up your online presence, create a kickass brand and nail the strategy to grow your biz online.

Let’s get friendly on social: 



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Join Jan every Thursday as she gives you the strategies, inspiration, and tips to help you develop the confidence to turn what matters to you into a business with purpose and live a life of meaning. Ready to put the profit behind your passion? Let’s do this!  

This podcast is produced, mixed and edited by Cardinal Studio. Visit for more information


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